The above image is from the 2012 ALD Automotive / Shell FuelSave MPG Marathon and it shows the Ford Fiesta entry on the start line. This car managed an absolutely staggering 108.78mpg over a 370-mile route involving tough, real-world driving in challenging weather conditions. It is the Ford Fiesta ECOnetic 1.6 TDCi.
The MPG Marathon – organised by Fleet World magazine – is designed to be a “real world” test that demonstrates the benefits to the motorist’s back pocket of employing simple, smarter driving techniques. This year’s route through the hills of South Wales and the Cotswolds was made more challenging still by a bridge collapse near Tewkesbury and a traffic light failure near Stow on the Wold.
The winners in this diminutive yet amazingly economical car were former rally stars Andy Dawson and Andrew Marriott, both of whom would normally be more at home blasting at high speed through the forests of Wales, than competing in the UK’s premier economy driving event.
The MPG Marathon is the UK’s longest-running and best-known economy driving event. Featuring a wide range of cars and vans, the MPG Marathon is a demonstration of how both the vehicle itself, and the person behind the wheel, can make a massive difference to an organisation’s fuel costs and carbon emissions.
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