The answer was of course the Ford Fiesta! Ford sold 33,561 Fiestas in Europe during September and has sold 222,184 in the region during the first nine months of the year, also making the Fiesta Europe’s second best-selling car overall for September and 2013 to date.
The UK remains Europe’s strongest market for Fiesta and during the first 10 months of 2013, with more than 104,619 cars sold, according to latest Society of Motor Manufacturers and Traders’ figures. This compares with 97,000 Ford Fiesta sales in Britain in the whole of 2012.
“These latest numbers prove that the efficient new Ford Fiesta, with its exciting design and technology features, has really captured the imagination of European customers,” said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe. “The first combination of our award-winning EcoBoost 1.0-litre engine with PowerShift dual-clutch automatic transmission is a major step forward in this segment and will appeal to many new customers – especially those looking for the latest cutting edge technology.”
The 1.0-litre EcoBoost engine combines cutting-edge technologies including direct fuel injection, turbocharging and variable valve timing to deliver the power of a larger engine with the fuel efficiency of a smaller engine; from a three-cylinder engine block small enough to fit into the overhead luggage compartment of an aeroplane.
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